Rolex and wine on the blockchain? VanEck launches NFT platform "SegMint," focusing on fractional ownership of NFTs

The Block reported that investment management giant VanEck recently launched an NFT marketplace and digital asset management platform called "SegMint," which features NFT custody and ownership splitting, customized multi-signature wallet solutions, NFT minting, and built-in gaming to earn rewards.

VanEck Launches NFT Platform "SegMint"

As a long-standing global asset management company, VanEck has recently entered the field of digital asset trading and custody, launching "SegMint" in partnership with Nueva, Delegate, MINTangible, Portals, and Walletchat.

Prior to this, VanEck, one of the earliest companies in the United States to apply for a Bitcoin ETF, was approved last month under the code name "HODL," and was listed along with 9 other Bitcoin spot ETFs.

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What Makes SegMint Stand Out?

The head of SegMint, Matt Bartlett, revealed that SegMint, as an NFT marketplace and management platform, aims to enhance the usability and security of the digital asset field through the following features and product highlights:

We identified a significant pain point in the digital asset ecosystem, which is the difficulty in sharing access and ownership in the self-custody world. SegMint can securely share the owner's assets while retaining their control.

Lock & Key Model

Firstly, SegMint features the innovative "Lock & Key Model," where users can securely store digital assets in a vault and issue keys for trading on SegMint, greatly simplifying self-custody and sharing of digital assets.

The lock represents the vault (Safe), which securely stores digital assets through smart contracts, while the key serves as proof of ownership of the asset, similar in appearance to the original asset, enabling sharing of access and ownership with others and for rewards.

The platform notes that holding certain keys to specific NFTs will allow participation in communities, obtain partial rights granted by project parties, and receive potential airdrop rewards from the platform or project parties.

Multi-Signature Wallets

In addition, SegMint also offers multi-signature wallet service "Safe Wallets" as a comprehensive solution for protecting cryptocurrencies and digital assets like NFTs.

Users can import existing wallets or create wallets through the platform, setting the minimum number of signatures required for transactions to avoid the risk of wallet loss or theft.

Furthermore, SegMint also provides NFT minting services.

Earn XP for Rewards

Notably, SegMint also incorporates a built-in gaming mechanism called "The Adventurer’s Outpost," where users can earn in-game points "XP" through activities like trading keys, daily check-ins, completing missions, or leveling up characters.

It is reported that XP can be used to exchange for rewards both on-chain and off-chain, including game equipment and items, and all the mentioned content can continue to be traded in the market.

Currently, those who register and complete identity verification in the near term will receive a free SegMint Adventurer NFT and undisclosed additional benefits.

Not Available in Some Regions

However, SegMint is not accessible in all countries. According to the platform's terms, users residing in or holding citizenship in jurisdictions such as the United States or other regulated areas will not be able to use the platform's services.

In response, Bartlett also stated:

We believe that Europe and Asia will be more interested in engaging with this product.

First Targeting Luxury Goods Tokenization

Bartlett mentioned in the report that SegMint will initially focus on assisting holders of blue-chip PFP NFTs like BAYC or Pudgy Penguins in dividing ownership of their digital assets.

Additionally, Bartlett expects to open support for Real-World Asset (RWA) tokenization by the end of March, initially focusing on luxury goods such as Rolex watches and wine, with plans to expand to products like real estate in the future:

Given regulatory challenges, the tokenization of real estate ownership may take some time to enter the market, which will be a daunting task.